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miart Digital Edition, from 11 to 13 September

By Sara Stefanovic
2 min read

miart 2020 edition is digital. The modern and contemporary art fair organized by Fiera Milano this year will be held online due to logistical problems resulting from the anti-Covid directives. The ‘digital fair’ has been directed by Alessandro Riabottini and will be held in Milan from 11 to 13 September (with a VIP preview from 9 to 10). This is a prelude to the next edition which aims to demonstrate the art world willingness to reopen. It is a world that has severely suffered from the current situation.

The innovative format conceived for the 2020 edition of the fair aims at reasserting the commitment of Fiera Milano to supporting the restarting of the Italian art system and of the entire manufacturing and economic fabric.
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Galleries, artists, museums and exhibitions are studying new strategies to reduce distances with the help of technology. It will allow them to reach the public, exploring the digital world and exploiting its ability to break the barriers. Shring, after all has always been one of miart key aspects. The event has always fostered exchanges between diverse disciplines and generations to mix artistic languages that at a first glance may appear worlds apart.

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miart digital is our contribution to the contemporary debate by providing a platform and an array of tools to promote visual arts and foster their appreciation by art lovers worldwide.

The invitation to participate was accepted by 130 national and international artists who will exhibit their works on the platform created in collaboration with Artshell. The exhibitions will revolve around four themes that reflect miart commitment to: the modern, the contemporary, the emerging and the collectible.

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miart digital will also be offering exhibitors, collectors and art professionals a more immediate way to dialogue using a confidential instant chat tool designed to allows exhibitors and visitors to communicate directly and overcome geographical distances.

Milano Art Week & miart

The digital platform will also present the events of the Art Week (3-7 September), organized by the city of Milan. Galleries will have the opportunity to share a wide selection of works for sale with the public, but that’s not all. There will also be multimedia content related to exhibitions and shows that will be held on the occasion of the MAW.

This edition of digital miart is certainly different from the physical ones we were accustomed to but will be sure to meet all expectations.

Enrico Pazzali, President of Fondazione Fiera Milano.

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2 min read

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