Style - Sports - Gear

Nike GO Flyease for urban nomads: easy on, easy off

By Editorial Team
2 min read
nike go flyease

It’s intuitive. Easy on, easy off. Nike GO Flyease is evidence of how design, innovation and engineering can meet to answer a unique ambition: the creation of a hands-free shoe. Perfect for the dynamic life of urban nomads and everyone else, no one excluded. Behind the shoe’s smooth motion is a bi-stable hinge that enables the shoe to be secure when fully open and fully closed. This duality allows another signature detail: the Nike GO FlyEase tensioner.

In fact, the tensioner’s unique flexibility allows for an action that many might take for granted: kicking off your shoes. It completely reimagines this movement making it the ideal basis for an accessible and powerful design.
nike go flyease
Photo: Nike

Nike GO Flyease: better is temporary

Innovative and accessible solutions, like those of Nike GO FlyEase, are an expression of the Better is temporary vision. A philosophy that has guided FlyEase technology since its debut. It’s been used in numerous models of basketball shoes, running shoes and sportswear. Each successive project respects the rigor of FlyEase criteria and established performance standards.

nike go flyease

Flyease technology: rethink the norms

Innovation comes from rethinking norms. Nike FlyEase is an example of how sustained development and research focused on a specific set of needs can advance footwear for a broader spectrum of people. It is not about singular solutions. On the contrary, FlyEase is driven by a design ethos that supports the value of a suite of systems working toward a common goal: making shoes easier for everyone.

Nike FlyEase extends Nike’s longstanding commitment to always listen to the voice of the athlete by formulating new considerations for how shoes should work. The ideas continue to be inspired and driven by insights from adaptive athletes and have helped affirm a set of criteria that results in smarter, better-designed shoes for all athletes.

Usually I spend so much time to ‘get into my shoes.’ With the Nike GO FlyEase, I just need to put my feet in and jump in. The shoes are a new kind of technology, not just for adaptive athletes but for everyone’s real, dynamic life».

Bebe Vio, reigning world and European Paralympic champion in individual foil 

In the Nike GO FlyEase, this translates into a functional shoe for the broadest range of active lifestyles such as urban nomads. One concept that applies to no matter who is wearing them, whether it’s the fencing champion Bebe Vio, a student running to class or a parent with their hands full.

nike go flyease
Nike GO FlyEase will be initially available via invite for selected Nike members on February 15, 2020, while for everyone else, they will be available later this year.

2 min read


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